Since we started writing about the importance of Life Blurbs in 2013, we have written articles of efficient ways of broadcasting them - for e.g. Instagram, twits, posters in transportation areas, big LCD Screens etc. And we also wrote extensively on how to make them Memorable, so the audience will have a chance to remember them and hopefully practice them- using humor through pictures, different colorful designs etc.
In this very short article, we present the Story Telling method of making Blurbs memorable.
First, the story must be short - 10 sentences or less, 20 secs or less , much like a twit, as people practice short memory and ADD impatience. The story should be interesting enough for them to share with friends and family. It should contain a good dose of humor and wow effect.
The entertainment industry has been using this method ever since radio and tv turned mainstream.
Comedians, tv and radio talk show host, advertisers, even politicians( how could one forget!).
A Phd degree in 20sec Storytelling?
So grab that 20 seconds, and make it inspirational and memorable!
